Muhammad Asif Latif

Muhammad Asif Latif – CEO, Uphunt Properties, DubaiMuhammad Asif Latif is a visionary leader and real estate expert steering the growth of Uphunt Properties in Dubai. With deep knowledge of Dubai’s property landscape and a strong commitment to ethical client service, he has built Uphunt into a trusted name among property buyers, sellers, and investors. Leadership & ExpertiseOver [X] years of experience in Dubai’s real estate sector, with special focus on off-plan project launches and investment advisory. Known for forming strong partnerships with leading developers and aligning business practices with regulatory standards (DLD / RERA). Adept at identifying high-ROI opportunities, negotiating value for clients, and ensuring transparency in every stage of property transactions. Core ValuesIntegrity: Upholding honesty and full disclosure with clients in all dealings. Client-Centric: Prioritizing the needs of clients — whether first-time buyers, end users, or investors. Innovation: Embracing market trends, technology tools, and smart marketing to deliver results faster and efficiently. VisionMuhammad Asif Latif’s goal as CEO is to expand Uphunt Properties’ footprint across Dubai’s most prestigious communities while delivering exceptional value to clients. He aims to make Uphunt not just a brokerage, but a benchmark for trust, service, and innovation in Dubai real estate.